Upstox
RKSV Securities changed to Upstox to reflect the mission of the company which is to provide an intuitive trading software at a great price. In 2011, the founders decided to start RKSV Securities in order to provide an easier trading platform and at a low brokerage. Our aim is to make cutting-edge trading software accessible to every citizen of India so that trading and investing in the stock markets is possible for all. So, we changed our brand name to Upstox in 2016.